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Price Increase Impact Calculator

A price increase drops almost entirely to contribution, because plate cost doesn't move when you change a price. Here's what yours is worth — and the break-even volume loss.

Common questions

How much volume will I actually lose?

For a modest increase on a dish people come for, usually less than you fear — often nothing measurable. The risk is concentrated in price-sensitive, comparison-shopped items: a lunch special, a pint of the same beer as the bar next door.

Should I raise everything at once?

No. Raise a handful of high-volume, low-margin items — plowhorses — and leave your signature items and known price anchors alone. Guests notice the price of the thing they always order.

When's the right time?

With a menu change, a seasonal rotation, or a genuine cost event you can point to. A price change alongside something new is read as a new menu; a price change alone is read as a price change.