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P&L & unit economics

Free pour vs. jigger

Free pouring is measuring spirits by count and eye; jiggering uses a measure. Free pouring is faster and consistently over-pours — commonly by 10–20% under service pressure — which lands directly on pour cost.

Worked example · A 15% overpour at volume

Nominal pour
2.0 oz
Actual average pour
2.3 oz
Spirit cost
$1.10/oz
Drinks per week
900
Annual cost of the drift
$15,444

Roughly two and a half points of pour cost on a bar this size, and it will never appear on an invoice.

The middle options

  • Measured pourers — speed close to free pour, consistency close to jiggering.
  • Jigger the expensive half. Free pour the well, measure anything above a threshold. Most of the cost is in a minority of the bottles.
  • Batch the cocktails. Pre-batching the spirit portion of high-volume cocktails removes the variance entirely and speeds up service.
  • Test, then decide. Have each bartender free-pour into a jigger ten times. The spread is usually the argument — nobody believes the number until it's theirs.

Run the numbers

Pour cost calculator

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